Thursday, September 06, 2007

Zune Drops Pricing

Zune has announced the following:
Some of you may have already heard, but we're dropping the suggested retail price for Zune to $199. It's part of the normal product lifecycle, something we've had on the books for months. We just got some research back and customer satisfaction with the 30GB device is really high (around 94%) and we expect even more consumers will now want to discover the Zune experience at the new lower price.
Hope springs eternal.
Oh, and this may come as a shock to folks, but today's Apple Computer announcement doesn't actually change any of our plans.
Of course it didn't.....
The Zune doesn't stand a chance against the iPod product line. Nothing against you Zune - but the iPod is just a MUCH better device!

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